The Experts in Digital Shopper Marketing Behavior

Management Team

Michael Hess, President – Mr. Hess has a background in the retail and foodservice industry with over 25 years of retail technology experience working for a department store retailer, technology consultant, systems integrator and technology solutions provider. Michael’s recent experiences include running a technology consulting firm comprised of senior-level executives, experienced in strategy, technology and operations for the retail, foodservice and hospitality industries. His consulting engagements include global technology suppliers, end users and consumer products organizations. Mr. Hess brings a full spectrum of digital and retail expertise including the selection, deployment and use of retail technology. Michael leads a team with strong industry experience with new, emerging and disruptive technologies in the retail space including mobile, payments, self service and customer engagement solutions.

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Robert Pring, Vice President, Operations – Mr. Pring brings over 30 years of direct retail experience running retail IT operations and technology firms. Robert’s excellent operations experience and skills include managing development and support teams providing retail technology solutions. Robert is proven at staff development, outstanding team leadership and conflict resolution skills. He has extensive experience in leading diverse teams with complex objectives. Mr. Pring is a critical thinker, with emphasis on Best Practices and practiced at change and implementation of business processes.

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John Gaughan, SVP Media Sales – Mr. Gaughan came to the Grocery Shopping Network in 2010 to pursue the opportunity to improve digital shopper acquisition and monetization best practices for Retail Grocery Store Chains and Consumer Product Goods companies. John has been responsible for developing and implementing these ideas that have proven to be more than 5X more cost effective while generating 8X the engagement versus Display Banners on GSN’s Retail Partner Sites. Additionally, these ideas have produced valuable volume and scale for CPG companies to buy into and high CPM’s for Retailers. Also, Gaughan has led Business Development and User Acquisition initiatives aimed at creating “outside the site” messaging platforms and new foot and web traffic for GSN’s retailer partners. These solutions have produced up to a 150% gain in traffic for multiple GSN Retail Partners.
In his four years at North American Media Group John led a media sales team that achieved revenue growth that exceed expectations and was 20X larger then when John initially began. John, grew his team to a total of 14 people and was responsible for the training of over 50 print sales representatives in his tenure.
As employee number 4 of Top 20 Web Property ‘Weatherbug’ Mr. Gaughan led and contributed to vital initiatives that included the creation and management of over 160 different user acquisition channels. Additionally, John quickly became well known for creating and implementing unique monetization idea’s that conveyed a new paradigm in monetary efficiency’s in Digital User Acquisition Strategy. Mr. Gaughan also initiated and negotiated major Business Development partnerships with many Industry leading companies including AOL, Google, Ask Jeeves and several others. John received his BA degree from the Arizona State University.

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Jeff Zoss, Vice President of National Sales – Jeff has more than 14 years of experience creating, coordinating, managing and selling marketing solutions for clients in a variety of industries including retail, CPG, travel, education, financial and media.  Jeff also has expertise in managing sales and account management teams, selling interactive email, site placements, lead generation and analytical services.  Prior to joining GSN, Jeff’s experience includes the successful opening of ValueClick, Inc.’s Minneapolis office, where he provided display, video and lead generation solutions to agencies and direct clients in Minneapolis and the Midwest as well as held executive sales positions at MyPoints, a pioneer and leader of online shopping rewards; North American Media Group, a creator of distinct lifestyle clubs; and QInteractive.  Mr. Zoss is a graduate of the University of Kansas, where he earned a  Bachelor of Science in Business Communications.

 

BOARD OF DIRECTORS

David Carlick, Chairman – Mr. Carlick has been a venture investor in online marketing companies since the late-1990s. Mr. Carlick was an early co-founder of DoubleClick (NASDAQ: DCLK), a director of Ask Jeeves (NASDAQ: ASKJ) from 2001 through its 2005 acquisition by Interactive Corp (IACI), and Chairman of Intermix Media, parent of MySpace.com, (AMEX: IMIX) through its acquisition by News Corp in 2005.

Rob Furst, Director – Mr. Furst has an extensive private investment background with equities, bonds, options, and futures. Mr. Furst has also been very active in the venture capital community, successfully investing in over 30 private companies as well as private placements in public companies. Several of these companies have either been acquired or conducted public offerings.

 

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