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Careers at GSN
Grocery Shopping Network is a leading provider of digital and marketing services to the nation’s Grocery Store Chains and Consumer Packaged Goods companies.
We power the websites of over 6,000 Grocery Store locations representing over 90 grocery store chains, providing grocery shoppers an opportunity to prepare for their shopping trip with access to information from the store digital weekly circular, on-sale items, coupons, over 60,000 kitchen tested recipes, a location based iPhone application and more. Our market coverage represents over $130 Billion in annual grocery store revenue.
In addition to our extensive national advertising network we have access to Point-of-sale data from over 35 million Grocery Store Loyalty Card holders.
Ad Operations Manager
Job Description
Manage ongoing ad operations for all graphical advertising on our two ad networks – GSN StoreSite and GSN OutReach. This includes sales operations, traffic management, regular reporting and analytics.
- Responsible for all aspects related to setting up, implementing, optimizing and monitoring the delivery of advertising campaigns.
- Develop all US graphical ad operations processes, coordinating closely with internal stakeholders and external agencies
- Maximize ad yields by managing and optimizing ad campaigns through internal and external tools. Regularly measure and analyze the performance of campaigns, and identify strategies for maximizing advertiser ROI.
- Collaborate with Sales and Product Management to identify, design, test, and rollout new graphical advertising placements that will enhance the company’s advertising strategy. This includes standard IAB placements as well as custom ad placements/experiences
- Identify GSN’s ad operations infrastructure needs, and work with sales management and technical resources to build the capabilities
- Be a strong strategic partner for Sales
- Manage GSN ad serving partner relationships
Job Qualifications
Minimum 3 years of internet Ad Operations experience
- Deep understanding of ad-serving technologies, particularly DART for Publishers (DFP)
- Knowledge of 3rd party ad tags (Mediaplex, Atlas and Doubleclick), Rich Media, Java Script and HTML
- Experience with various reporting tools and systems. Ability to pull data and strong analytical skill set (including forecasting)
- Ability to foster productive relationships with internal and external business partners. Strong team player with excellent interpersonal and communication skills
- Detailed knowledge of the advertising industry, particularly ad operations
- Strong attention to detail; exceptional technical and problem-solving skills; strategic mindset
- Adept at project management and multi-tasking
- Ability to work under tight deadlines using strong organization and time management skills
- Solid understanding of Excel, Word, PowerPoint, Salesforce
- Undergraduate degree required
BA/BS required
Job Salary -Salary commensurate with experience
Contact
Chuck Bolkcom, cbolkcom@groceryshopping.net, 612-238-4966
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